EasyChoice Insurance

apple-touch-icon-72x72-precomposed EasyChoice™ is a start up Insurance company based in Athens, Greece. My client wanted a website to provide online insurance services and promote his business. For this project we were working entirely from scratch so we contracted FX3™ to design the brand and to guide us for the design approach of the website.

After we finished this we jumped in to the website development. I started the project by using the Skeleton Theme/Framework, however I changed the front-end structure and I developed new templates and I fully customized all the files, including some of the PHP code. Project management and content organization was key for this project. The website consists of more that 40 pages and different content for each page, including services and promotional offers.

This site was developed by me as an independent contractor, which also means I was responsible for the project management, UI/UX, back-end, databases, moving the site, training, and more.

This is as simple as it sounds, it’s the project Category and it might give you an idea about this project. Also, one day it will help me to add filters to this section and showcase my projects even better.

No, I don't buy themes and use them to my projects. Wordpress is the CMS I use to develop custom Themes from zero and customize the back-end architecture based on my client’s needs. I always ensure all custom fields in the back-end are developed with powerful options in order to be able to update and maintain the site without using shortcodes and html code in the editor. Some of the awesome plugins I use to achieve these results are: Advanced Custom Fields PRO and Custom Post Types UI. Always with guidance & respect to WP API. (codex.wordpress.org)

Responsive is not only about overwriting CSS with media queries, it’s actually much more than that. It’s about code architecture, clean cutting-edge UI/UX, stability and performance. My target devices for all responsive projects are Android and iOS.

– URL: www.easychoise.gr
– Launched: 2011


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EasyChoice Insurance

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